One of the most important concepts to understand when running any kind of business is that the sales funnel.
The reason why is because of every single business in the world regardless of how small or big it has some kind of sales funnel and everything starts with your marketing efforts. You are going to create awareness interest and desire through your marketing efforts and then that is going to create that is going to make some people pay attention to what you are doing and they are going to become leads. Now what the sales department is going to do with those leads is trying to get some of those to buy. Online sales funnel in which the buying process that the sales department lead customers through when purchasing products.
Why it looks like a funnel is because of not all the people that have interest at the beginning through your marketing efforts are going to become paying customers. In fact, at every single stage, you are going to lose some of the people. It is very unusual that you generate interest in a five hundred people and those five hundred people are going to buy that it does not work that way.
So what you want to do is optimize the sales funnel. So the conversion from the people that showed interest to the ones that buy is the highest possible and that is an entire process that businesses are continuously trying to optimize by testing by analyzing by tracking absolutely everything through that sales funnel. This is a fundamental thing to understand for your business.
How To Build The Online Sales Funnel:
Through Your Blog Post:
What makes an awesome blog post, if you want to write amazing and awesome blog posts you should consider these things.
The first thing you should consider is a way of conversational. If you are writing with the words ‘YOU’ and ‘I’, you are creating a conversation with the reader. They will feel a connection with you. They are more likely to engage, and your content is going to come out way better.
The second thing you should consider, it is all about the headline. Forty out of fifty people will read your headline, but only twenty out of fifty will click through and read the rest.
If someone clicks on your article and reads it, you know that this person is interested in what you have to offer.
Through Blog Post Promotion:
There are following ways, to promote the blog post to attract readers. You may create Facebook Groups to promote the blog and to attract readers. You may use one paid traffic strategy Facebook ads. You may join Community Platforms and post your blog on this community platform.
Through Email Subscribers:
The email list is the most powerful and valuable marketing tool to help you to take your selling to the next level if you have an email list you can boost your product by selling products and services to your subscribers.
You can put a link at the end of your blog post to join your email list by promoting amazing content you can impress people and increase the chances of getting more customers that will join your email list number.
You have a social sharing button by adding these buttons in your emails readers may easily share your email content on social media platforms like Facebook and Twitter.
Through Attraction Sell Your Online Product:
And at the end, you have already built trust and installed a relationship with your email subscribers. It is time to offer your email subscribers to their interesting product to make the sale.
How To Generate Successful Online Sales Funnel:
Once you treat your customers very well, they are very happy. Your customers are also going to act as your representatives they are going to do marketing efforts on your behalf. If they are happy with you, they are going to refer you through sharing your stuff social media and that is going to create more awareness and interest and desire and then some of those people are going to take up your website.
They are going to fill in the contact form. Once they fill in the contact form they become a lead. Then your salespeople receive that lead. Now they actively track that lead and contact that lead back and those that show interest to go further down the sales final to become leads and some of them eventually buy.